The hottest four authorities look forward to the f

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Image technology of the four authorities looking forward to the future

at the Seybold 2001 conference held in Boston in April, due to the absence of apple, the opening ceremony of this year was somewhat different. Unlike the usual reports from the MAC world in previous years, the theme of this year's special conference was extremely interesting

the theme of one of the meetings was "publishing industry, 20 years' Outlook", which was a panel discussion of the conference. The representatives included mark Getty, executive chairman and one of the founders of Getty Images, Michael Paige, head of Xerox PARC, Thad mcllroy, general manager of areadia press, and Rick Smolan, founder of against all DDDs. The four representatives not only stated their views on the development of the publishing industry in the next 20 years, but also expressed what they most wanted and feared to happen in the future

Getty first reviewed the great changes that have taken place in the past 30 years. He especially pointed out that on July 21, 1969, when he lived in a small village in Italy, there was only one TV set in the whole village. On that night, "all the people" in the village gathered in the small church of the village to watch the TV broadcast of the first moon landing of mankind. ("all people" does not include women. At that time, women were not allowed to enter the church. It can be seen that the change of women's status is also one of the biggest changes in the past 30 years)

getty hopes that in the next 20 years, the world will make another leap forward. Mankind can develop a new software that can convert one language into another language in real time and accurately, so as to better promote the understanding and consensus of all mankind. Getty is most worried about some ethical issues arising from the progress of science and technology. For example, if biotechnology can solve the problem of human aging, who should decide who can prolong their lives, how to charge for this service, and whether humans will use it to create "the elite among the elite"

unfortunately, for Getty's doubts about the development of science and technology, the conclusion of the panel discussion is to develop a new super robot to make the fate choice for human beings. This absurd topic obviously goes far beyond the theme of the meeting

thad mcllroy, the president who claimed to be a miser, quoted Dick brass of Microsoft as saying the day before, "networking will become a publishing disaster, and business models will not work in the publishing industry." Mcllroy refuted this view. He believed that network publishing did not fail. On the contrary, network is a good thing for the publishing industry. Mcllroy's greatest hope for the future is that the current education system will be broken and more technical education requirements will be attracted. What mcllroy fears most is that media is everywhere. At that time, everyone can become a publisher, and even everyone can specialize in desktop video and other products

michael PAIg of Xerox PARC emphasizes the development of technology - especially the technology developed by Parc - to help people absorb various cultures. Culture is not just reading. Paige takes his son for example. He is a child with dyslexia who has difficulty in reading, but has strong computer literacy. Paige is worried about the advanced but stifling productivity brought about by technological progress. The whole publishing and content production are technicalized and stylized. Although there are no technical errors, it also loses its soul

finally, Rick Smolan made a speech. Smolan wanted to have an intelligent hotel room. As soon as he entered the room, the room knew who he was, and provided him with special intelligent services, such as the computer automatically accessed his folder, and the pictures were automatically switched to his son's photos, etc. Although Smolan's idea sounds impractical, Smolan points out that this is indeed 2. The performance characteristics of the high and low temperature experimental machine: it is a very good idea. Taking his favorite as an example, the company has accurately mastered all kinds of information about users, including all previous consumption records. Each time it visits, it knows who the users are and puts forward recommended bibliographies for them

smolan's hope for the future also involves education. He hopes that technological progress will teach people how to ask questions and learn to query information more professionally. Smolan emphasizes that in today's rapidly changing knowledge, knowing how to find information is more important than learning information. What Smolan is afraid of is the negative effect of personalized information services driven by technology. People can only get the information they want. The PP consumption of these major components is often passed by with more useful information

it is also a recognition of past performance. With the promotion of Xerox, John Seybold was awarded the Isaiah Thomas award of Rochester Institute of technology. Seybold is not only the founder of Seybold publishing and the ybold research society after SE reaches a certain deformation, but also the founder of rocappi (computer application in printing and publishing industry, i.e. Wertheim research in Germany). The company has developed the first computer program for business typesetting. Past winners of Isaiah Thomas award include gannet and Allen neuharth, the keynote speaker and President of USA today; Katharine Graham, chairman of the Washington Post Corporation; Arthur Ochs Sulzberger, chairman and CEO of New York Times

in addition, there will be a special online publishing topic at this Seybold research conference, which will discuss why online companies have closed down after the peak period and its impact on online publishing

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